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Copy.ai Review (2026)

Marketing · Free / $49/mo
WritingMarketingSales

AI copywriting platform specializing in sales emails, product descriptions, and marketing content at scale.

✅ Pros

  • Free tier with 2,000 words/month
  • 90+ templates for every marketing format
  • Excellent sales and outreach copy
  • Workflow automation for repetitive tasks
  • Clean, intuitive interface

❌ Cons

  • Pro plan jumps to $49/month
  • Output quality inconsistent across templates
  • Less capable than ChatGPT for complex writing
  • Brand voice features less developed than Jasper
  • Free tier quite limited

Sales Copy on Autopilot

Copy.ai carved out its niche in sales and marketing copywriting. Where Jasper targets content marketing broadly, Copy.ai excels specifically at the copy that drives conversions — cold outreach emails, product descriptions, ad headlines, and social media captions.

The Workflows feature is its secret weapon. Set up automated sequences that generate personalized outreach emails from a list of prospects, or batch-produce product descriptions from specifications. For sales teams doing high-volume outreach, this automation saves hours daily.

Free Tier and Pricing

The free tier gives you 2,000 words per month — enough to test thoroughly but not enough for real production use. The Pro plan at $49/month is unlimited words with access to all templates and workflows. It's a steep jump from free, but for teams generating high volumes of sales copy, the ROI is clear.

Who Should Use Copy.ai

Sales teams doing outbound outreach, e-commerce businesses needing product descriptions at scale, and marketers who need quick social media copy. If you primarily need long-form content (blog posts, articles), Jasper or ChatGPT are better options.

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